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Mlm Leads, Is That My Butt? Secrets To A Powerful Headline
by Jeff Neil
Is that my butt? Now that's an interesting question. But to be quite honest I'm not concerned with my butt. Not your butt. Not any one's butt.
But...
The question sure got your attention. Just like it got mine. And that is the purpose of a powerful headline.
Let's start this story from the beginning: Here I am sitting at the doctors office. I'm waiting for my wife to get done with her check up. And no, we are not expecting a baby, thank you.
Anyway... Here I sit. Notebook in hand. I brought it to write some content for a new website. So I'm looking around just waiting (hoping?) for the creative juices to start flowing.
You know how it is waiting at the doctors office. I started staring at all those magazines. You know... All those waiting room magazines. No Hot Rod or anything interesting like that.
And then I saw it. "Is That My Butt?". Right on the front cover of Seventeen, April, 2002 Edition.
Normally that's not the type of reading I'm into. But I couldn't resist. I just had to find out what the heck that question was all about.
So yes, I walked clear across the waiting room just to see that magazine. The story was about jeans. No, I did not read it. But the headline worked. And it worked well! And that's what you need to do with your headlines. Grab their attention. And to be really effective you should be a little creative. You've got a lot of competition out there so sometimes being completely of the wall is required. As long as you can make it fit. Some of the best headlines I've ever seen are at the supermarket check out. The tabloids. Headlines like Three Headed Martian Calls 97 Year old Grandmother from Outer Space.
Yeah, it's silly. But people look. And then they see other headlines like 33 Year old Kansas School Teacher Reveals Life after 17 Divorces.
That's a slightly more believable. And people want to know. So they buy.
Here's four things you can put in your headlines to make them pull.
Benefit How to make money. Most of us want to know how to make more. Don't you? If someone knows more about a subject than we do, we want to know. Nosy creatures, aren't we? Occupation What's the job of the person with all this knowledge? Is it an expert of some kind sharing their valuable secrets? Or some average Joe that stumbles on a unique idea.
Geography Where do they live or where did this happen? Odd numbers Odd numbers make your headline more specific and believable.
This type of headline works because people want to know about people. And they (we) want to know what other people know that can improve our lives.
Shall we try one? Benefit: How to be debt free.
Occupation: Financial Consultant Geography: Florida Odd Numbers: 27, 5 27 year Financial Consultant from Florida Reveals How to Become Debt Free in 5 years or Less...
That's something that people want to know. And that's a headline that gets attention, gets read, and makes sales.
When it comes to email, you can`t put all that in the subject line. But you sure can come up with some creative ones to get read.
And if they don`t get read why bother.
Play around with some interesting, even zany headlines. Those headlines your upline, downline, and crossline are using are getting more worn out than your old Elvis 45`s.
After all, *Is That My Butt? 37 Year Old Maine Ex Cop Tells How the Answer Can Increase Your Profit By 277%* At the MLM Leads Directory Jeff Neil shares his knowledge of the leads he Tests, Reviews and Compares.
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You may want to try these websites for additional information
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The information provided in this article is the express opinion of the author. Exchangenet is not responsible for the content!
Is that my butt? Now that's an interesting question. But to be quite honest I'm not concerned with my butt. Not your butt. Not any one's butt.
But...
The question sure got your attention. Just like it got mine. And that is the purpose of a powerful headline.
Let's start this story from the beginning: Here I am sitting at the doctors office. I'm waiting for my wife to get done with her check up. And no, we are not expecting a baby, thank you.
Anyway... Here I sit. Notebook in hand. I brought it to write some content for a new website. So I'm looking around just waiting (hoping?) for the creative juices to start flowing.
You know how it is waiting at the doctors office. I started staring at all those magazines. You know... All those waiting room magazines. No Hot Rod or anything interesting like that.
And then I saw it. "Is That My Butt?". Right on the front cover of Seventeen, April, 2002 Edition.
Normally that's not the type of reading I'm into. But I couldn't resist. I just had to find out what the heck that question was all about.
So yes, I walked clear across the waiting room just to see that magazine. The story was about jeans. No, I did not read it. But the headline worked. And it worked well! And that's what you need to do with your headlines. Grab their attention. And to be really effective you should be a little creative. You've got a lot of competition out there so sometimes being completely of the wall is required. As long as you can make it fit. Some of the best headlines I've ever seen are at the supermarket check out. The tabloids. Headlines like Three Headed Martian Calls 97 Year old Grandmother from Outer Space.
Yeah, it's silly. But people look. And then they see other headlines like 33 Year old Kansas School Teacher Reveals Life after 17 Divorces.
That's a slightly more believable. And people want to know. So they buy.
Here's four things you can put in your headlines to make them pull.
Benefit How to make money. Most of us want to know how to make more. Don't you? If someone knows more about a subject than we do, we want to know. Nosy creatures, aren't we? Occupation What's the job of the person with all this knowledge? Is it an expert of some kind sharing their valuable secrets? Or some average Joe that stumbles on a unique idea.
Geography Where do they live or where did this happen? Odd numbers Odd numbers make your headline more specific and believable.
This type of headline works because people want to know about people. And they (we) want to know what other people know that can improve our lives.
Shall we try one? Benefit: How to be debt free.
Occupation: Financial Consultant Geography: Florida Odd Numbers: 27, 5 27 year Financial Consultant from Florida Reveals How to Become Debt Free in 5 years or Less...
That's something that people want to know. And that's a headline that gets attention, gets read, and makes sales.
When it comes to email, you can`t put all that in the subject line. But you sure can come up with some creative ones to get read.
And if they don`t get read why bother.
Play around with some interesting, even zany headlines. Those headlines your upline, downline, and crossline are using are getting more worn out than your old Elvis 45`s.
After all, *Is That My Butt? 37 Year Old Maine Ex Cop Tells How the Answer Can Increase Your Profit By 277%* At the MLM Leads Directory Jeff Neil shares his knowledge of the leads he Tests, Reviews and Compares.
These articles on lifestyle and more
© 2002, Jeff Neil, All Rights Reserved. You may reprint this article with the resource box and live link included. mlm leads
Return to the selection of mlm leads
You may want to try these articles on mlm leads
Mlm Leads, Mlm Lead Generation - Top 4 Reasons To Generate Your Own Leads! by Joe Luna Approximately 631 Words
Mlm Leads, Mlm Genealogy Leads by Jimmy Sturo Approximately 304 Words
Mlm Leads, Mlm Lead Generation by Jimmy Sturo Approximately 329 Words
Mlm Leads, Mlm Local Leads by Jimmy Sturo Approximately 336 Words
Mlm Leads, Opt-in Mlm Leads: An Overview by Jimmy Sturo Approximately 338 Words
Mlm Leads, The Benefits Of Mlm Leads Lists by Jimmy Sturo Approximately 314 Words
Mlm Leads, Multi-level Marketing With Email Leads by Jimmy Sturo Approximately 310 Words
Mlm Leads, Finding Targeted Mlm Leads by Jimmy Sturo Approximately 311 Words
You may want to try these websites for additional information
http://www.mlmlegal.com/MLM_Leads/MLM_Recruiting_articles.html
http://www.buymlmleads.com/index.html
http://www.mlmlegal.com/MLM%20Resources/index.html
The information provided in this article is the express opinion of the author. Exchangenet is not responsible for the content!
